Alaska, the Caribbean islands and Mexican coast, the Mississippi River, and the northeastern United States form the backbone of the cruising itineraries. Europe is the second hottest selection for American cruisers, with South America, the South Pacific, Asia, and Africa distant thirds. However, the seek for new markets coupled with consumer demand for more “exotic” ports of call has led to an increase in the demand for extra distant itineraries. For example, 600,000 cruise passengers visited Alaska during the annual season from May to September 1999. Three hundred thousand of those passengers visited the port of Anchorage. Direct expenditures by the cruise industry have been $103 million; expenditures by passengers added an additional $28 million.
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